Publishing Round Up Series: Book Marketing: Generosity, Social Karma And...
One of the reasons we write for publication is for other people. We either want to help them through information or inspiration, or we want to entertain people and perhaps make them think. Considering...
View ArticleBackup, backup, backup – A Timely Reminder For Authors!
Guest post by Russell Phillips. A while ago, a friend's laptop died, and with it a lot of important documents and research. It was under warranty, but warranties don't cover data. Backups are...
View ArticlePublishing Round Up Series: What do Subscription EBook Services Really Mean...
I recently read these two posts (Post 1 and Post 2) by Mark Coker over at Smashwords discussing the relatively new business model of ebook subscription services being pioneered by Oyster and Scribd....
View ArticlePublishing Round Up Series: Why You’re Not Selling Your eBooks – 3 Problems...
Do you complain, “I’ve put my ebook on Amazon and have had no luck? I’ve sold less than 100 copies.” Well, here‘s the thing. I don‘t believe there‘s a whole lot of luck involved in book selling....
View ArticlePublishing Round Up Series: Create impressive Google+ hovercards in 7 easy steps
Your digital business card, just like your printed business card, is your only chance to make a great first impression. That’s especially true for your Google+ hovercard, that mini business card that...
View ArticlePublishing Round Up Series: Advanced Media Training Tip: Tee Up The Next...
What if there was an almost foolproof way to ensure that reporters ask you the exact question you want them to ask? There is. Often times, you can “tee up” the next question a reporter will ask you...
View ArticlePublishing Round Up Series: New Instagram Ads Bring 17 Percent More Brand...
If and when Instagram advertising becomes available to smaller businesses, there seems to be some evidence of its effectiveness for brand awareness. Of course, whether that exposure will make dollars...
View ArticlePublishing Round Up Series: What do Subscription E-book Services Really Mean...
I recently read these two posts (Post 1 and Post 2) by Mark Coker over at Smashwords discussing the relatively new business model of ebook subscription services being pioneered by Oyster and Scribd....
View ArticleWriters – every once in a while, throw up a ‘heat check’
Guest post by Norm Schriever. If you’re a basketball fan, you may have witnessed a player who gets in such a groove that they can’t miss. They’re so “in the zone” the basket looks a mile wide and the...
View Article10 Reasons to Create a Business Plan for Your Book Before You Write a Word
Guest post by Nina Amir. Many writers dive right into their book projects as soon as the proverbial light bulb goes off. That’s not the best plan of action if you want to produce a successful book....
View ArticleHow Can You Learn to Write Funny? by David Evans
We all love humor, because it’s fun to laugh. But why do we laugh? And is there any way we can learn to write funny things so that other people will laugh? Is there some secret to it? I’ve been...
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